MAGIC NOODLE
10th anniversary campaign
Client: Magic Noodle
Year: 2023
Magic Noodle, a contemporary Chinese Noodle House, is committed to serving the Canadian Chinese diaspora with consistently fresh, hot soup noodles boasting authentic Chinese flavours in a welcoming atmosphere. This year marks the 10th anniversary since Magic Noodle's inception in Toronto, and their celebratory initiative is designed to express gratitude to their devoted customers. This involves presenting various rewards and unveiling a daily special menu priced similarly to a decade ago, as a token of appreciation for their unwavering support.
My primary duties is to apply the designed key visuals into various promotional touch points which includes both print and digital media.
I worked closely with the brand representatives to ensure the design matches with its campaign theme, Time Travel in a Decade.
